motherhood, mediatization, Twitter, X, portable community


As almost all aspects of our lives, motherhood in the 21st century also is influenced and transformed by new media. Parents, especially mothers, use the Facebook, Instagram and even Twitter (X) as digital diaries, as stages for performing an ideal mother’s role, or even “safe spaces” to gain support and the feeling of empowerment. Recent research of motherhood discourses and mothering practices in social media has mainly focused on the evidence of mediation and mediatization. However, limited attention has been brought to examining Twitter in context of mothering. Therefore, this paper focuses on the narratives of a particular cluster of Latvian-speaking mothers on Twitter who use Twitter as a platform for exchanging informational, emotional and physical support, forming a “portable” community. The case study consists of a narrative analysis of 11 in-depth semi-structured interviews with mothers and a thematic analysis of 1111 tweets, gathered from 9 other public Twitter accounts (covering a period of 2 weeks), that have been identified by interviewees as part of this particular Twitter-bubble. The paper provides an insight into the narratives of women, voicing their motherhood struggles and victories in the “safe space” of Twitter’s “bubble” of new Latvian mothers, illuminating also a unique and unlikely use for an asymmetric and decentralized social media platform.



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